Creativity commonly associated with happy extroverts

Posted by admin | Posted in Smart Marketing | Posted on 07-08-2010

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Creativity commonly associated with happy extrovertsAccording to a recently concluded study, outgoing people in a good mood are better than introverts as far as creativity is concerned.

The study was published in the journal Personality and Individual Differences.

From in.news.yahoo.com:

However, people who keep themselves to themselves are not creative whether they are in a good or neutral mood.

Stafford said his results showed personality and mood play a significant role in creativity.

“The more outgoing a person is, the more active their dopamine system is and a positive mood increases dopamine activity even further in many parts of the brain,” the Scotsman quoted him as saying.

“It is the combination of the extrovert personality-type in a positive mood which encourages more creative performance, and not positive mood alone,” he added.

It was remarked by Lorenzo Stafford, University of Portsmouth psychologist that happy extroverts are the most creative thinkers since they have more of the ‘happiness chemical’ dopamine.

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